Today we announced that HISS had made its first significant sale of the CT-410! Closing the first significant sale is great news for HISS. We have had smaller sales with the 410 and 150 but this one has some legs. We need to be clear that in no way is the 410 replacing the original Cyber Tracker. Instead, by expanding our product offering, it is helping the company make sales that were being missed because the CT 1000 was more product than the customer could use.
This may be a good time to explain the differences in the three levels of products. The CT1000 has the capability to provide the end user with voice communication, tracking and tons of monitoring capabilities. The CT1000 sets itself above the competition by being able to integrate with other equipment and devices due to its linux operating system.
The CT410, the little brother to the CT 1000, can provide tracking and very basic monitoring capabilities. The CT410 does not have a operating system on it so it is limited on where it can be integrated. However it is still a powerful and robust system. The advantage it has over the 1000 is that it is operating on GSM, iDen and CDMA networks where the 1000 is only operating on GSM and iDen.
Finally, the CT150 is basically a dumb box. It has the ability to track an asset and transmit the data. It is perfect for fleets who just want a tracking application. The low cost of the CT150 makes it very attractive to customers. As you can see, our product line now covers almost every tracking and data transmission scenario.
Thursday, February 28, 2008
Monday, February 11, 2008
What is Kore Telematics
Well, the easiest way to describe Kore is that they are North America's largest independent provider of digital wireless services. They buy airtime from guys like AT&T and Verizon and then we retail that airtime to the customer. What is really great about this system is that we (HISS) become the virtual provider and we generate a monthly reoccurring revenue off each device. This is a great step forward for us because in most applications we only make a margin off the hardware and a limited "commission" on software and airtime.
Kore is not in any way, shape or form meant to be a replacement for our relationship with AT&T and Sprint/Nextel. We have worked too hard to jeopardize those relationships. There are times when using AT&T and Nextel are the best route for the customer and we will continue to sell through those channels.
Kore has certified our device on their network and has issued a Joint Press Release. The full Kore Telematics press release can be found by clicking HERE.
Kore is not in any way, shape or form meant to be a replacement for our relationship with AT&T and Sprint/Nextel. We have worked too hard to jeopardize those relationships. There are times when using AT&T and Nextel are the best route for the customer and we will continue to sell through those channels.
Kore has certified our device on their network and has issued a Joint Press Release. The full Kore Telematics press release can be found by clicking HERE.
Tuesday, February 5, 2008
Go Green
I always like to complement press releases on the blog because I think that the more information that is out there, the better. Being "Green" is something that seems to be in every newspaper you pick up or on ever 6 o'clock news. Its a big deal and we definitely shouldn't take issues concerning the environment lightly.
When reps are out in the field selling Cyber Trackers the easiest way to make that sale is to show a ROI (return on investment). You can do that many different ways depending on the customer and how their business operates. With gas prices being high its easy to see how the Cyber Tracker could pay for its self just in fuel savings. Think about it, if you owned a business with 250 vehicles think about how much money you could save every year just by having more efficient routes, reducing unauthorized mileage and limiting excessive speeds. At the same time that you are saving money you are reducing emissions and the "green house" effect. If all fleets would use a device, such as a CT, the companies would not only become "green" but they could see “black” on the bottom line.
When reps are out in the field selling Cyber Trackers the easiest way to make that sale is to show a ROI (return on investment). You can do that many different ways depending on the customer and how their business operates. With gas prices being high its easy to see how the Cyber Tracker could pay for its self just in fuel savings. Think about it, if you owned a business with 250 vehicles think about how much money you could save every year just by having more efficient routes, reducing unauthorized mileage and limiting excessive speeds. At the same time that you are saving money you are reducing emissions and the "green house" effect. If all fleets would use a device, such as a CT, the companies would not only become "green" but they could see “black” on the bottom line.
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